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In the days before internet dating, match making service used to post full page ads with little blurbs for a sf seeking sm… “Must be rich, educated, ride a white horse and love visiting grandma on a Saturday night.” …Really generic stuff or stupid stuff that tries to set Ms. Lonley Heart apart from the crowd without seeming like a freak. Along comes, eHarmony, etc. Bam there goes the ad in the newspaper.

Why then, with an over whelming majority of buyers performing their searches online, do real state agencies continue to waste space on that “stunning 2 br”??? How about the url to your website where the buyer can see all of the properties? How about a list of open houses, in case someone wanders over from the city and wants to know what’s going on?

In short, the newspaper ad is a waste of money….Now the Hoboken Reporter isn’t going to mention my blog 🙁

Hoboken Condos 2008
Available One Bedrooms
Number 126
Median List Price $426k
Median DOM 72
Information deemed reliable but not guaranteed

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